Problem that matters

“How do we maximise the benefits of online events for UK & international audiences in Covid conditions to ensure event impact and foster continuous engagement?”

Innovative solution

Apply the Social Impact Game for

1. Purpose: Practitioners and other stakeholders in Financial Inclusion need to access and share knowledge to improve performance
2. Plan: Use event on Digital ID to raise awareness, develop and implement an effective process for impactful online events, tailoring follow-up activities to ensure engagement
3. People: engage with practitioners and other stakeholders to gather insights about their purpose, needs and interest in networking
4. Practice: research into audience needs, developing process for engagement before, during and after event, and test methods for measuring social impact:
   • development of process for effective events
   • increased audience engagement compared with other online event (Covid conditions for both)
   • supplemented polls with Q&A interactions
   • developed training videos for FIF & FIF Africa to replicate process and improve on lessons learnt
5. Performance:
   • Exceeded goal of 200 participants attendance by practitioners in ‘Digital Services at the Border’
   • Increase from 58% to 71% for prioritising financial inclusion in Digital ID
   • Increase from 75% to 94% of those who believe Digital ID will increase financial inclusion
   • 71% want follow-up interviews with Digital ID experts, a new feature for FIF activities

Making impact happen

• Project management system for FIF to follow
• Methods of engagement increased interaction in event
• Future: lead to increase in members and funding
• FIF Africa to trial process in their April 2021 conference, expanding impact on global scale
• Contribution to financially inclusive world by raising awareness, sharing best practice and building capacity of financial inclusion practitioners